SEO, AEO & GEO · 5 min
Schema markup for mortgage websites: a practical guide
Schema markup for loan officer websites: which JSON-LD types to use, a working example, how entities connect, and mistakes to avoid.
Marcus Okafor ·
Author · editorial persona
Marcus Okafor
Search and speed engineer, Mortgage Website Shop
Marcus Okafor is the editorial voice of our engineering team. His articles cover technical SEO for loan officer websites, structured data, llms.txt, answer-first content and the performance budgets we build every design to. Every statistic he cites carries its source and date.
- Editorial persona for the engineering team
- Writes about SEO, AEO, GEO, schema and Core Web Vitals
Articles by Marcus
Design & conversion · 6 min
Why mortgage website speed matters (and how to measure it)
Mortgage website speed: what slow pages cost, Core Web Vitals thresholds, how to test with PageSpeed Insights, and what makes sites fast.
Marcus Okafor ·
SEO, AEO & GEO · 5 min
Mortgage SEO, AEO and GEO: getting found in Google and AI answers
Mortgage SEO, AEO and GEO explained for loan officers: how to rank in Google, become the extracted answer, and get cited by AI assistants, step by step.
Marcus Okafor ·
Editorial personas represent our teams' collective expertise. They are illustrated, clearly labelled and claim no professional licences.
