Tidewater
An airy, magazine-style site that walks first-time buyers from 'can I?' to 'apply'.
Department
Shop designs
Browse finished designs by loan focus or by who you are.
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By who you are
Featured on the shelfTidewater: an airy design that walks first-time buyers to apply.Open Tidewater
Department
What's included
Every design ships with the working parts a mortgage site needs.
Lead engine
Found & fast
What's in the boxSee every feature, then pick the plan that has the parts you need.All features
Department
AI Engine
An AI that answers calls, chats, texts and DMs, then books a licensed LO.
Channels
One brain, every channelTrained on your own information. Never quotes rates. Always hands off to you.Explore the AI Engine
Department
Learn
Guides, comparisons and answers before you buy.
The catalogue
Every design below is a complete site for a fictional lender you can click through right now. Filter by look, loan focus and who you are, then pick one and we rebuild it around your name, NMLS details and market.
An airy, magazine-style site that walks first-time buyers from 'can I?' to 'apply'.
A confident dark design built to turn rate-watchers into refinance applications.
A steady, classic design for LOs who serve veterans, service members and military families.
A data-rich design for brokers who speak DSCR, rental income and portfolio loans.
A calm, large-type design for reverse mortgage specialists and the families they advise.
A clean, grid-based branch site with a profile, apply link and funnel for every loan officer.

Try removing one filter, or tell us what you need on a quick call. New designs join the shop regularly.
Pick the loan focus that makes up most of your pipeline. A design that leads with their question converts better than a general one.
Solo designs put you front and centre. Broker designs highlight choice across lenders. Branch designs are built around a team directory.
Editorial, bold, heritage, data-rich, calm or corporate. Your colours and photos come later; choose the mood.
Still unsure? Walk through all 6 live samples or compare Tidewater, Forge, Homefront, Ledger, Hearth, Commons side by side in the configurator.
| Design | Style | Loan focus | Best for | Pairs with |
|---|---|---|---|---|
| Tidewater MWS-D01 | Editorial & airy | FHA & first-time buyers, Purchase | First-time buyer specialists | Shelf |
| Forge MWS-D02 | Bold & dark | Refinance, Purchase | Refinance and cash-out volume | Showroom |
| Homefront MWS-D03 | Classic heritage | VA, Purchase | VA loan specialists | Showroom |
| Ledger MWS-D04 | Data-rich | Investor & DSCR | DSCR and non-QM brokers | Showroom |
| Hearth MWS-D05 | Calm & large-type | Reverse | Reverse mortgage (HECM) specialists | Shelf |
| Commons MWS-D06 | Clean corporate | Purchase, Refinance | Branches and teams of 3 to 8 LOs | Flagship |
Help desk
Start with your loan focus. If most of your borrowers are first-time buyers, choose a design that leads with education (Tidewater). If you live on refinance waves, choose one with a break-even tool up top (Forge). Branches should start with Commons, which is built around an LO directory. The filters on this page do the sorting for you.
Small changes, yes: a section from one design can usually be added to another during your revision rounds. A full mash-up of two layouts is a custom project, so we would quote it separately before starting.
No. Each design is a fast static site that we host on a global CDN. You do not get a plugin dashboard to maintain, and you do not have to worry about plugin updates or security patches.
Yes. Your logo colours, headshot and photography replace the sample ones. We keep the layout and type system that makes the design work, and adjust colours so text and buttons still pass accessibility contrast checks.
Tell us what is missing on a design walk-through call. New designs are added to the shop over time, and if we cannot fit your needs we will say so rather than force a template.
Yes. Every design ships with calculators, loan-program pages, an application path, the compliance block, schema, sitemaps and speed work. Plans (from $89/mo) decide extras like funnels, CRM follow-up and monthly content.
We do not build free mock-ups, but your launch fee is refundable in full until we start building, and you can swap to a different design before launch at no charge.
There is no cap, but every site is rebranded and rewritten, and we will not launch two sites on the same design for loan officers competing in the same local market if you ask us not to.
Choose a plan and add-ons in the configurator. It takes about two minutes and you can change your mind before launch.
By loan focus
By who you are
Lead engine
Found & fast
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Try a loan focus like “FHA”, a feature like “calculator”, or browse the whole catalogue.
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